Coming Home: Munich Pop-Up Store

Cosima Haas

On the 15th and 16th of November, a long-held dream of ours at SANVT finally came true: we hosted our very first pop-up store in Munich, the city where our journey began. It was an incredible opportunity to meet our customers face-to-face, celebrate six years of SANVT and share our passion for sustainable, high-quality fashion.

Thank You Munich

Opening a store has been on SANVT's agenda for some time. Despite the many advantages of being an e-commerce brand, we've always felt that something was missing: the chance to meet our customers face-to-face, to get to know them on a personal level and to let them get to know us too. Understanding our customers' needs and getting their feedback is incredibly important to us.

That's why we jumped at the opportunity to open a pop-up store in one of Munich's trendiest neighbourhoods, Glockenbachviertel. It was the perfect setting to have meaningful conversations, create lasting memories and strengthen our connection with you, our community.

The faces of SANVT: From Customer Care Team to Marketing Team - we all gathered in Munich to make the most of this event. 

Recap: Merino-Collection & community meet-up

Since SANVT was founded in 2018, our vision was to offer high quality and sustainable clothing, but also creating a community. A community where fashion is celebrated and a feeling of togetherness is fostered. Of course this is a challenge being an online brand. With our Pop-Up we were able to come together in person and meeting our existing customers as well as new faces to SANVT. But not only did we meet our customers, but also our partners with which we have been collaborating for some time now. It gave us the opportunity to thank them of strengthening our brand with their work and forwarding our vision to the world. Thanks to a lot of conservations, we got a lot of feedback. Things to consider in the future as well as perfecting our existing concept of SANVT.

Next to a selection of essentials from our existing collection, we also presented our new merino-collection. Since the official launch of the new collection was on the 25th of November, customers in our Pop-Up were given exclusive access to it.

Exchanging ideas over drinks and getting to know our brand ambassadors in person  - excerpts of our Pop-Up event.

Meet the founders of SANVT: Felix (left) and Benjamin (right) Heyd.

Future plans

Our first pop-up was an incredible experience, and we’re deeply grateful to everyone we met and to our amazing team for making it happen. One thing we learned? A permanent store is on the horizon!

The overwhelming demand and positive feedback from this weekend have truly inspired us to think bigger – beyond just a pop-up. Stay tuned for what’s next!

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