THE MERINO COLLECTION

Style Guide

No winter wardrobe is complete without Merino knitwear - an essential that effortlessly balances form and function. Known for its versatility and performance, Merino wool offers natural warmth, breathability and a luxuriously soft touch.
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LOOK 1. UNDERSTATED COMFORT 

Relaxed and versatile, this look is perfect for when you want to feel comfortable but still look sharp. The rich tones of olive and navy work effortlessly together to create a look that's casual and simple, but never boring. The perfect outfit for those who find adventure in everyday moments.
The Merino Sweater
The Relaxed Chino
The Merino Sweater

LOOK 2. QUIET SOPHISTICATION 

Layer our Merino Crewneck sweater over a crisp Oxford shirt for the perfect balance of comfort and structure. Teamed with our Heavyweight Chino, this outfit keeps things polished without trying too hard. The versatility of merino wool offers exceptional softness, warmth and breathability, elevating your style for both work and play. Simple, comfortable and sophisticated, this is timeless styling done right.
The Perfect Oxford Shirt
The Heavyweight Chino
The Merino Sweater
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LOOK 3. A MODERN TOUCH 

Bold yet minimal, this outfit makes a statement without going over the top. The sleek black turtleneck adds a sophisticated, contemporary touch, while the impeccable fit of the Perfect jeans keeps the look fresh. The perfect balance of casual and chic, ideal for when you want to make a subtle statement. Confident, modern and effortlessly stylish.
The Merino Roll Neck
The Perfect Jeans
The Merino Roll Neck

LOOK 4. MASTERING LAYERS

This look is all about mastering the art of layering. The grey merino jumper paired with the Perfect T-shirt underneath adds a subtle depth that takes the outfit from simple to sophisticated. Paired with black jeans, the look is a perfect blend of casual ease and quiet sophistication. It's the thoughtful details - the layered neckline, the contrasting tones - that make this outfit stand out in the most understated way.
The Longsleeve T-Shirt
The Merino Sweater
The Perfect Jeans

How to wear Denim like a pro

Jeans Style Guide

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MUNICH

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the relaxed
chino

style Guide